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FRED
The SilkFred App
Faster, smarter & personalised
Hello!
I’m Fred, your AI-powered personal shopper, here to recommend the perfect fashion picks just for you.
We recommend shopping your local site to see items that ship to you.
For extremely fancy occasions, our range of fascinators is here. Perfect for, but not limited to, weddings, galas, the races and going down the shops.